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Tag:
Psychology
Get to the Heart of the Copywriting Brief [Copywriting Conference]
June 10, 2019
B2B copywriter and content marketer Anna Gunning spoke at the flagship Copywriting Conference 2018. Here are her tips on writing…
Emotional Decision Making – and What You Can Learn from Virtual Reality
February 6, 2018
I was chatting to the director of a virtual reality experience company. He described how people behave when confronted with…